AI receptionist for chiropractors
Doug answers new chiropractic patients on your website and in ChatGPT, explains what happens at the first visit, what it costs and which insurance you take, and books new patient exams onto your schedule. Numbness, sudden weakness or pain after a serious accident get the instructions you set, not a diagnosis. He doesn't answer phones. From $49 a month.
Updated
What happens at the first visit?
That's what a new patient wants to know, and they're usually asking it with a stiff neck or a bad lower back and a fair amount of doubt. Will you crack everything on day one? Will you sell them a 30-visit plan? Doug answers from your own description of the first visit (history, exam, X-rays if you take them, how long it runs) and the price. The other questions follow:
- Do you take my insurance? What does a visit cost without it?
- Do you take X-rays, and are they included?
- Can I get in today or tomorrow?
- Do you treat car accident injuries? Do you work with auto insurance?
- Do you do massage, decompression, or dry needling too?
- Do you see kids or pregnant patients?
Where Doug stops
He doesn't diagnose, and he doesn't suggest care. If a patient describes numbness down a leg, sudden weakness, loss of bladder control, or pain after a serious crash, you decide what Doug says: see a physician, go to the ER, or call your office. Clinical questions are marked 'always hand off', and he takes the patient's details for your team.
Everything else your front desk repeats all day he handles: new patient pricing, the insurance you take, cash plans, what to wear, parking, and whether you see prenatal patients. He answers from your own website and Q&A and shows where each answer came from.
Booking exams, adjustments and massage
List your visit types (new patient exam, adjustment, massage, decompression), set their lengths, and set your hours or connect your Google or Microsoft calendar. Doug offers real open times, books one, and handles reschedules within your cancellation window. Same-day requests get today's open slots if you have any.
Deposits are optional. Most offices skip them for regular adjustments. A new patient exam blocks the longest slot of the day and a no-show there hurts most, so that's where a deposit usually goes, along with massage appointments. It's taken through Stripe and comes off the bill.
Pages by condition, without promising cures
Chiropractic searches are local and often name the problem: 'chiropractor near me', 'chiropractor for lower back pain', 'car accident chiropractor', 'prenatal chiropractor'. Patients also ask ChatGPT which chiropractors nearby take their insurance or treat sciatica.
Doug looks at where you rank on Maps and asks ChatGPT, Perplexity and Gemini what your patients ask, every week. Then he publishes what you're missing: pages for back pain, neck pain, headaches, auto injuries, sports injuries, prenatal care and decompression, a new patient page with pricing, and pages for the towns your patients come from. The pages describe what you do and how a visit works without promising outcomes. He keeps your Google profile right, including hours and whether you take walk-ins. Our guide to showing up in Google AI Overviews explains the plain style that gets quoted.
Reviews and the insurance directories
Google reviews first, then Yelp, Healthgrades, and Zocdoc if you use it. If you're in insurance networks, their provider directories matter too, and they're often out of date.
Doug asks patients for a review after their visit is booked, replies without discussing anyone's care, and flags listings with the wrong hours, address or phone number.
Offices that get the most from him
If new patients find you by searching and your front desk can't answer every question, Doug helps. He doesn't answer phone calls or texts, so keep your phone setup for existing patients and let Doug take the website, ChatGPT, and the weekly work of getting found.
The free ChatGPT visibility check shows whose office ChatGPT suggests when someone nearby asks for a chiropractor, which is a quick way to see if yours is on the list.
Questions
- Will Doug tell a patient if chiropractic can help their condition?
- No. He explains what you treat from your own material and books an exam. Whether care fits their condition is for your doctors.
- Can Doug book same-day appointments?
- Yes, if your calendar has open times today. He only offers times that are really open.
- Does Doug answer calls for chiropractic offices?
- No. He answers on your website and inside AI assistants like ChatGPT, Claude and Muse.
- What does Doug cost?
- Starter is $49 a month for 2,000 messages. Growth is $149 and adds live handoff, so your front desk can take over a chat.
