AI chatbot for house cleaning companies

Every cleaning inquiry is a price question

Whatever the customer types first, what they want to know is what their house will cost. Most cleaning sites answer with a form and a 'we'll get back to you with a quote', and the customer books the company that named a number.

• How much for a 3 bedroom, 2 bath house?
• What's the difference between a standard and a deep clean?
• Do you do move-out cleans, and can you come the day after we move?
• Do I need to be home? Do you bring your own supplies?
• Do you clean inside the oven and fridge?
• Are your cleaners employees, insured and background checked?

How Doug turns your price sheet into a quote

Give him the sheet you already use: a flat rate by bedrooms and bathrooms, a rate by square foot, or an hourly rate with a minimum, plus what a deep clean or move-out adds. He asks the customer what your office would ask (size of the home, pets, how long since the last professional clean) and gives the price or range your numbers produce. He never makes one up.

If you only quote after a walkthrough, he books the walkthrough instead. Either way the customer leaves with a number or a time, not a promise that someone will call.

Recurring clients, keys and lockboxes

For customers who want weekly or every-two-weeks service, Doug books the first clean and notes the frequency, and your team sets up the recurring schedule. He answers the practical questions from your policies: whether they need to be home, how you handle keys, lockboxes and door codes, what happens with a dog in the house, and what's not included, like inside windows or laundry.

Deposits that stop lockouts

Lockouts and same-day cancellations are the big leak in cleaning. A cleaner drives across town, nobody's home, the door code doesn't work, and the slot is gone for the day. A deposit through Stripe at booking cuts that down. Many companies take a set amount on first cleans and a larger one on move-outs, which get booked around a closing date and are hard to refill. It comes off the bill, you set the refund window, and Doug handles reschedules inside it.

Showing up for 'house cleaning near me'

The searches are simple: 'house cleaning near me', 'maid service Cedar Park', 'move out cleaning', 'deep cleaning service'. People also ask ChatGPT for a reliable cleaner in their town, and it answers from reviews, listings and pages that say what you clean and where.

Since most cleaning companies have no storefront, the service area on your Google profile does a lot of the work, and Doug keeps it accurate. Each week he checks how you show up on Maps and in ChatGPT, Perplexity and Gemini, and publishes the pages you're missing: standard cleaning, deep cleaning, move-in and move-out, recurring service, post-construction and Airbnb turnovers if you do them, and a page for each town or neighborhood you cover.

Reviews in a business built on trust

Customers are handing strangers a door code, so reviews carry more weight here than in most trades. Google comes first, then Yelp, Nextdoor, Thumbtack, Angi, and Care.com in some markets. A review that names the cleaner ('Rosa has done our house for a year') or the job ('move-out clean, landlord returned our full deposit') convinces people in a way star ratings don't.

Doug asks each customer for a review after a booking and replies to the ones that come in. Our guide to getting more Google reviews has wording that works.

What if you still quote every job by phone?

Then you're losing the customers who book the first company that gives them a number, and in this trade that's a lot of them. Doug doesn't answer phones or texts, but most cleaning customers never needed a call in the first place. They needed a price and an open Tuesday.

See where you stand first with the free ChatGPT visibility check, which asks ChatGPT for a house cleaner in your area and shows who it names.

Questions

Can Doug give an exact price for a cleaning?

He gives the price or range your price sheet produces for their home. If you only quote after a walkthrough, he books the walkthrough instead.

Can Doug book recurring cleanings?

He books the first visit and notes the frequency they want. Your team sets up the recurring schedule.

Can Doug handle Airbnb turnover requests?

Yes, if you do them. List the service, your pricing and your rules, and he answers and books them like any other job.

What does Doug cost a cleaning company?

Starter is $49 a month for 2,000 messages, less than most companies charge for a first clean. Growth is $149 a month and adds live handoff.

Keep reading

• Doug vs Chatbase for a local service business
• Doug vs Intercom Fin for a business without a support team
• Doug vs Tidio for businesses that sell appointments
• Smith.ai or Doug? Phone answering vs an agent on your website